Category Archives: Australia

Interpretelling: combining storytelling with heritage interpretation

I believe interpreters are closely related to storytellers. I ‘invented’ the word ‘interpretelling’ year or so ago. Freshly arrived in Western Australia, I was preparing to deliver a keynote at the Museums Australia/Interpretation Australia Conference in Perth. One evening, somewhat dazzled … Continue reading

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Why this is one of my all-time favourite interpretation panels

I am a nerd. Not a techie nerd, or a social media nerd, or even a gadget nerd.  I am a panel nerd. I can’t resist them.  I am constantly looking to find, and create, really good ones. Panels are … Continue reading

Posted in Australia, Cultural difference, Culture, Environment, Interpretation, Tips and advice, Visit experience, Visitors, Writing | Tagged , , , , , , , | 5 Comments

Six things that help interpretation panels communicate better

Recently I was asked for some advice on how assess interpretation panels.  That made me think again about what makes a successful panel. Panels are very very popular, one of the most popular media in the interpreter’s toolkit.  They are … Continue reading

Posted in Australia, Interpretation, Thematic interpretation, Tips and advice, Visitors, Wildlife and countryside attractions, Writing | Tagged , , , , , | 2 Comments

Three storytelling secrets to improve your heritage interpretation

Interpretelling draws on the ancient art of storytelling to make contemporary heritage communication more effective. Storytelling contains several important lessons for interpreters. Here are three of them. 1. You must have mastery of your content Good storytellers know you must have … Continue reading

Posted in Heritage attractions, Interpretation, Interpretation Australia, Interpretelling, Stories, Storytelling, Tips and advice, Visitors | Tagged , , , , | Leave a comment

Use stories to get people talking and spread your messages

 Stories are vital to communicators because they are viral. They are contagious: they want to be passed on. That is how we recognize a story. People retell it. Stories get people talking. Putting our content onto stories codes it and … Continue reading

Posted in Attractions, Heritage attractions, Interpretation, Interpretation Australia, Interpretelling, Museums, Stories, Storytelling, Thematic interpretation, Tips and advice | Tagged , | Leave a comment

How to use story to improve your heritage interpretation

Look around, listen, and you will find that story is everywhere – in conversation, in advertising, in business, religion, therapy, arts. Story is all around. It’s dazzling. It is powerful. Story is not simply an enduring tradition, it is at … Continue reading

Posted in Australia, Interpretation, Interpretation Australia, Interpretelling, Stories, Storytelling, Tips and advice, Training, Writing | 1 Comment

Inheritance and legacy, stories in heritage interpretation

When I consider using story in interpretation, I am mining a vein of thought that has run deep through my 30 years in the interpretation business, constantly welling up into new ideas and questions. For me it has been and continues … Continue reading

Posted in Australia, Historical interpretation, Interpretation, Interpretation Australia, Interpretelling, Museums, Stories, Storytelling, Tips and advice | Tagged , , , , | Leave a comment